Snowball is a comprehensive tool designed to help brands and creators grow their audience on X (formerly Twitter) by crafting high-quality content, driving engagement, and gaining followers quickly. It offers a suite of features to streamline content creation and management, including a distraction-free editor, AI assistant, and a massive template collection to generate viral tweets and threads. Users can plan and schedule content effortlessly with the intuitive post queue system, ensuring consistent posting with human-like scheduling for authenticity.

To enhance engagement, Snowball includes auto-reposting, automatic promotion of products on viral tweets, and feed filters to focus on trending posts. The AI-powered reply feature allows users to respond quickly while maintaining their authentic voice. Progress can be tracked through a GitHub-like posting streak dashboard and follower growth analytics.

Snowball supports content automation with features like auto-drafts, personalized AI content generation, and advanced automations for power users. The browser extension further simplifies the process by integrating directly with the X interface and providing personalized AI content assistance. Users can create and manage drafts, build a library of reusable templates, and tweak their tweets with various improvement tools.

Pricing options include Starter, Creator, and Pro plans, each offering different levels of access to AI features, content automation, and support. Snowball aims to eliminate writer's block and make content creation seamless, helping users grow their audience organically and efficiently.

Pricing

Snowball offers three pricing tiers for its social media growth tool:

Starter: $197/year, includes tweet editor, scheduling, content automations, engagement tools, analytics, tweet templates, browser extension, and access to the Club.

Creator: $397/year, includes all Starter features plus unlimited personalized AI content creation, editing, AI replies, advanced automations, and priority support.

Pro: $697/year, includes all Creator features plus best-in-class AI (GPT-4), highest quality generated content.

All plans offer a 3-day free trial (credit card required), can be canceled anytime, and come with a 7-day refund policy.